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Meet Your Host – Joshua Lewis Born in the late '80s and fuelled by relentless curiosity, Joshua Lewis is living proof that failure is just the beginning of success. With four thriving businesses built over 19 years, he's seen the highs, the lows, and everything in between. Now, he's on a mission to give back—one conversation at a time. Business Built Freedom isn’t just another podcast. It’s where raw stories meet real strategies. Joshua brings an energizing and down-to-earth approach, interviewing business owners, innovators, and connectors who aren’t afraid to shake things up. Whether you're scaling your business, leading a team, or just hungry for insight and inspiration, this podcast delivers the unfiltered truths and practical advice you won’t hear anywhere else. Tune in. Learn from real experience. And build the freedom you’re chasing.

Aug 11, 2020

Niching Your Business With Bryn Harwood

What is a business niche? This is a focused area of a broader market that all kinds of businesses can serve to differentiate themselves from the competition. As a business owner, you should find a niche in the industry that has underserved needs. A few of the strategies you can consider are: selecting your target audience, defining the unmet needs of a particular industry, researching your customer database and creating a business plan. Whether you've been handling business for a while or you just started managing one, you mustn't be only thinking about creating a steady stream of your revenue, but you also need to be aware of how to establish a loyal audience. A solid market of a particular group of customers who will buy from your business will keep you ahead of the competition. In this episode, Bryn Harwood shares his insights about niching your business. 

To read the full transcript, visit the Dorks Delivered blog.