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Meet Your Host – Joshua Lewis Born in the late '80s and fuelled by relentless curiosity, Joshua Lewis is living proof that failure is just the beginning of success. With four thriving businesses built over 19 years, he's seen the highs, the lows, and everything in between. Now, he's on a mission to give back—one conversation at a time. Business Built Freedom isn’t just another podcast. It’s where raw stories meet real strategies. Joshua brings an energizing and down-to-earth approach, interviewing business owners, innovators, and connectors who aren’t afraid to shake things up. Whether you're scaling your business, leading a team, or just hungry for insight and inspiration, this podcast delivers the unfiltered truths and practical advice you won’t hear anywhere else. Tune in. Learn from real experience. And build the freedom you’re chasing.

Sep 8, 2020

Using Strategic Planning to Recession-Proof Your Business With Kathy Bowman Atkins

Documenting and establishing a direction for your business is called strategic planning. This is a process of identifying where your business is going. Strategic planning will give you a place to record your mission, vision and long-term goals. The most important part of the process is when your action plans are beginning to be effective to reach your desired result, and this can play a vital role in your business' growth because it will tell you how to best respond to the opportunities and challenges that might come your way. Strategic planning can take some time, but it's definitely beneficial for everyone involved in the organisation. The process can foster an increase in efficiency and productivity, contributing to the success of your business. In this episode, Kathy Bowman Atkins shares her ideas about strategic planning. 

To read the full transcript, visit the Dorks Delivered blog.